Vodafone Idea partners with IBM to establish an AI Innovation Hub, modernize IT systems, and accelerate digital initiatives, enhancing operational efficiency and customer experiences in India.
India’s Vodafone Idea Limited (Vi) has entered into a strategic partnership with IBM to modernize its IT systems, strengthen operations, and accelerate digital initiatives using artificial intelligence (AI) and automation.
At the center of this collaboration is an AI Innovation Hub, bringing together experts from Vi and IBM Consulting to co-create AI solutions, automation tools, and digital accelerators. The Hub will work closely with Vi’s unified DevOps team to embed AI into development and operations, enabling faster software rollouts and improved service reliability.
The partnership is expected to shorten time-to-market, enhance IT resilience, and deliver seamless digital experiences to Vi’s customers.
Our collaboration with IBM marks a pivotal milestone in Vi’s digital journey. It reflects our commitment to AI-led innovation and our ambition to drive accelerated growth through intelligent decision-making and automation.”
Jagbir Singh, Chief Technology Officer at Vi.
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Valued at $500–600 million, the deal is part of Vi’s broader cost optimization strategy, following the expiration of its previous $800-million IT agreement with IBM. Through IBM Consulting’s expertise in AI, DevOps, and its global partner ecosystem, Vi aims to sharpen IT agility, improve customer experiences, and unlock new revenue opportunities.
Juhi McClelland, Managing Partner, IBM Consulting Asia Pacific, said the initiative comes at a crucial time for India’s telecom sector, which is rapidly transforming alongside 5G rollouts. Rishi Aurora, Managing Partner, IBM Consulting India & South Asia, added that the partnership extends the companies’ 17-year relationship and seeks to redefine AI and automation-driven telecom operations at scale.
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