Amazon has announced an investment of over Rs 2,000 crore in India in 2025 to upgrade its logistics and tech infrastructure. The move includes launching new fulfilment centers, enhancing processing speed, and boosting operational efficiency to compete in the fast-growing quick commerce market.
E-commerce giant Amazon, headquartered in Seattle, USA, announced on June 19 that it will invest over Rs 2,000 crore in India in 2025. The investment will go toward launching new fulfilment and sortation centers, upgrading current facilities, and deploying new technologies to boost delivery speed, reliability, and operational efficiency across the country.
The announcement was made by Abhinav Singh, Vice President of Operations at Amazon India, who emphasized the company’s continued focus on building a strong logistics backbone to serve customers in every corner of the country.
“These latest investments reflect our commitment to continually expand and upgrade our operations across our fulfilment, sortation and delivery network,” Singh said. He added that the move will help enhance processing capacity and operational safety while supporting employees, associates, and delivery partners.
Amazon is also rolling out welfare initiatives, including improved resting spaces, periodic health check-ups for delivery partners, and new safety features integrated into the driver app.
This investment follows Amazon’s entry into the 10-minute delivery segment through its initiative Amazon Now, marking its direct competition with quick commerce leaders such as Blinkit, Zepto, Swiggy Instamart, and Flipkart Minutes.
Rival Flipkart, India’s largest homegrown e-commerce platform owned by Walmart, has also ramped up its war chest. According to Moneycontrol, Flipkart Internet received Rs 2,225 crore ($262 million) in May 2025 from its Singapore-based parent. This followed a series of infusions including Rs 3,250 crore ($382 million) in April 2025, Rs 1,421 crore in April 2024, and Rs 950 crore in March 2024. Additionally, Flipkart’s fashion platform Myntra also received a $125 million capital boost recently.
With both Amazon and Flipkart aggressively expanding their delivery and fulfilment capacities, India’s e-commerce landscape is gearing up for a major competitive showdown, especially in the hyperlocal and quick commerce space.
This Rs 2,000 crore investment reflects Amazon’s long-term vision for India and its efforts to ensure robust last-mile delivery infrastructure, supporting its ambition to cover every serviceable pin code in the country.