Rajkot-based Umiya Mobile Ltd is launching its ₹24.88 crore IPO on July 29. The issue is entirely a fresh offer at a fixed price of ₹66 per share. Shares are expected to list on the BSE SME platform on August 4, with no grey market premium reported so far.
Umiya Mobile Ltd, headquartered in Rajkot, Gujarat, is a multi-brand electronics and smartphone retailer. The company operates across 149 stores in Gujarat and 69 in Maharashtra, offering a broad portfolio of products including smartphones, accessories, smartwatches, televisions, laptops, and home appliances. It retails leading brands such as Apple, Samsung, Realme, Xiaomi, Sony, and LG, catering to both urban and rural markets.
IPO Details:
- IPO Opening Date: July 29, 2025
- IPO Closing Date: July 31, 2025
- Issue Size: ₹24.88 crore
- Price Band: Fixed price of ₹66 per share
- Issue Type: 100% Fresh Issue of 37.7 lakh equity shares
- Listing Platform: BSE SME
- Tentative Listing Date: August 4, 2025
- Face Value: ₹10 per share
- Market Lot: 2,000 shares
- Retail Minimum Investment: ₹2.64 lakh (4,000 shares)
- HNI Minimum Investment: ₹3.96 lakh (6,000 shares)
- Issue Allocation: 47.48% Retail Investors, 47.48% HNIs
- Lead Manager: Smart Horizon Capital Advisors
- Registrar: Bigshare Services Pvt Ltd
Grey Market Premium (GMP):
As of July 24, the Umiya Mobile IPO is not commanding any grey market premium (GMP), indicating no immediate unofficial listing gains over the ₹66 issue price.
Financial Overview:
For FY25, Umiya Mobile reported a 33% YoY rise in revenue to ₹601 crore and a 141% jump in net profit to ₹5.66 crore. Despite these growth figures, margins remain tight:
- PAT Margin: 0.94%
- EBITDA Margin: 1.82%
- Total Employees: 127
Use of IPO Proceeds:
- ₹19 crore will be used for repayment or prepayment of borrowings
- Remaining funds will be allocated toward general corporate purposes
Business Outlook:
Umiya Mobile’s expansion strategy, broad retail footprint, and increasing brand partnerships place it well within India’s high-growth consumer electronics segment. However, investors may take a cautious view due to thin margins and muted grey market sentiment.

